Responsibility
Improve overall Local Search traffic and volume of campaigns through best practice SEO
Optimise Copy and Landing Pages’ Heading, Title and Image Tags, as well as Meta Descriptions
Continuous Keyword research and monitoring
Write powerful call-to-action scripts
Perform competitor research
Identify additional website opportunities such as recommending additional content or UI and interlinking suggestions
Measure performance through Google Analytics
Create simple text and ad copies
Qualification
Able to work on multiple projects concurrently
2+ experience in content marketing, content growth and SEO
Working understanding of Google Analytics and Tracking
Outstanding ability to think creatively, strategically, and identify and resolve problems
Excellent verbal and written communication skills