seo executive
roles and responsibilities
- give commitment on generating organic traffic(google, semrush, ahref) for assigned projects
- develop and execute successful seo & content optimization strategies for consistent optimization and organic traffic growth
- manage a team of seo off page executives and writers (content calendar) to execute on the day by day deliverables and monthly kpis
- perform ongoing keyword research/discovery, expansion and optimization
- research and analyse competitor and implement the optimization gap
- review technical seo issues and execute & recommend fixes
- direct off-page optimization projects with assigned team (. link-building, social & other)
- collect data and report on traffic, rankings and other seo aspects
- work with seo off page executives on social media & orm executions
- keep abreast of seo onpage and integrated marketing trends
- strict adherence to best practices
- understanding google e-e-a-t
- recommend changes to website architecture, content, linking and other factors to improve seo positions for target keywords.
desired candidate profile-
- proven experience as an seo strategist or similar role
- knowledge of standard and current seo practices
- effective in troubleshooting, seo, and ranking-related issues.
- knowledge of building e-e-a-t
- experience with seo reporting
- familiarity with relevant tools (. search console, semrush, ahrefs, screaming frog, moz) and web analytics tools (. google analytics)
- excellent writing skills
- strong team management and leadership skills
- basic html, javascript, css, and wordpress knowledge.
- knowledge in local seo and international seo.
other requirements:
- passionate and confident marketer who can take full project ownership and provide guidance to others
- collaborative team player who supports other activities as a team, when needed
- encouraging people manager with positive listening skills
- agile with ability to shift focus as priorities change