position: digital marketing expert
location: central avenue, kolkata
timing: 11am to 8pm
week off: tuesday
experience: minimum 5 years in performance marketing in google ads and facebook ads preferably from edtech sector
salary: upto per month
**immediate joiners preferred**
key responsibilities:
campaign management:
plan, execute, and optimize performance marketing campaigns across channels like google ads, facebook ads, instagram, and other relevant platforms.
develop a/b testing strategies to optimize creative and targeting for better conversion rates.
analytics and reporting: monitor and analyze key metrics to assess the effectiveness of marketing campaigns. generate detailed reports on campaign performance, roi, and provide actionable insights to improve future strategies.
optimization: continuously optimize ad copy, landing pages, and bidding strategies to maximize the effectiveness of campaigns.
utilize data analysis tools to refine target audiences and improve conversion rates.
budget management: manage and allocate advertising budgets efficiently to achieve maximum roi.
forecast and report on campaign spend and performance against kpis
.collaborative strategy development: work closely with content creators, graphic designers, and other marketing team members to ensure consistent and effective messaging.
collaborate with the product team to align marketing strategies with prepmed��s overall business goals.
market research: stay up-to-date with the latest industry trends, digital marketing strategies, and competitor analysis.
research and implement new marketing strategies to stay ahead in the competitive market.
requirements
bachelor��s degree.
minimum 5 years of experience in digital marketing preferably in edtech.
strong knowledge in google ads.
send your resume at
Experience
3 - 9 Years
No. of Openings
2
Education
B.A, B.Arch, B.C.A, B.B.A, B.Com, B.Ed, B.Sc, B.Tech, Any Master Degree
Role
Performance Marketer
Industry Type
Education / Teaching / Training / Colleges /Institutes / Universities
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
19, Kenderdine Lane, Bowbazar, Near Central Gate No - 4, Kolkata - 700012