• Complete responsibility of Google Ads, Linkedin Ads, Facebook ads.
• End to end campaign management (From forecasting to executing,
monitoring, evaluating and optimizing campaign performance to generate
maximum leads)
• Conduct keyword research and optimize the campaigns.
• Research and analyze competitor advertising links and strategize the best
plan ahead for the business.
• Optimize the ad copy, landing pages for the best lead quality.
• Optimize the campaigns regularly for improving the performance.
• Identify trends and insights, and optimize spend and performance based on
the insights.
PROFESSIONAL SKILLS REQUIREMENT
Must be Graduate
Proven 3+ years SEM experience in managing PPC campaigns across
Google, well-versed in performance marketing, conversion, and online
customer acquisition.
The Specialist will also portray a passion and exceptional analytical skills
and demonstrate fluency in the acquisition of metrics, being able to
evaluate and orchestrate large campaigns spanning numerous marketing
channels.
Should have a good understanding of Google Analytics, Google Tag
OTHER SKILLS REQUIREMENT
ï‚· Should be able to work in a agency environment
ï‚· Should possess excellent communication skills.
ï‚· Strong analytical and problem-solving abilities.
ï‚· Should be aware of all the latest digital marketing tactics and
strategies.
ï‚· Ability to work well with various teams and handle multiple projects
simultaneously
ï‚· Strong customer/client service mindset
ï‚· Enthusiastic and positive attitude
ï‚· Ability to be self-starter and work under minimum supervision
ï‚· Agency background will be an big advantage