Job Title : Media Buyer
Job Location ; Goregaon
Experience; 3 Year To 5 Year
Roles & Responsibilities:
Plan, execute, and manage complete Google Ads and Facebook/Social Media ad campaigns.
Develop an advanced understanding of marketing funnels and implement strategies to guide users from awareness to conversion.
Focus on running lead generation and sales-driven ads, ensuring they generate measurable revenue for the business.
Continuously monitor and optimize ad copies, landing pages, and targeting to ensure high-quality leads and the best ROI.
Analyze demographics, psychographics, and media usage patterns to accurately define target audiences.
Use analytics tools to evaluate campaign effectiveness and use data-driven insights to inform future marketing decisions.
Manage sales campaign budgets across the funnel and collaborate with cross-functional teams to develop creative business solutions.
Qualifications & Skills ;
Proven experience in running and managing professional Google and Facebook Ad campaigns.
Strong understanding of digital marketing strategy, optimization techniques, and web analytics.
Ability to write compelling ad copies and identify high-performing landing pages.
Excellent analytical skills to track budget spend and campaign performance.
Experience in market research and audience segmentation.