key responsibilities:
1. campaign strategy & execution
develop, implement, and manage google ads (search, display, youtube) and meta ads (facebook & instagram) campaigns targeting hosting, vps, and dedicated server customers.
perform detailed keyword research and a/b testing to optimize ad performance.
create full-funnel ad strategies from brand awareness to remarketing and lead nurturing.
ensure proper conversion tracking, retargeting, and audience segmentation setup.
2. budget & performance optimization
manage monthly ad budgets exceeding 35 lakhs, ensuring optimal roi.
continuously analyze cpc, cpa, roas, ctr, and conversion rates, implementing real-time optimizations.
scale performing campaigns while cutting underperforming assets swiftly.
manage campaign automation, scripts, and ai-driven bidding strategies.
3. creative & communication alignment
collaborate with the youstable marketing & design team to develop compelling ad creatives, copy, and landing pages that drive high-intent conversions.
maintain brand consistency across all ads, ensuring messaging aligns with youstables premium hosting identity.
4. data analytics & reporting
utilize google analytics, meta ads manager, and crm dashboards to measure performance.
generate weekly and monthly reports detailing ad performance, sales metrics, and roi insights.
recommend data-driven strategies for campaign improvement and growth.
5. cross-functional collaboration
work closely with the sales, seo, and content teams to synchronize campaigns with product launches and seasonal offers.
coordinate with technical teams to align landing pages, utm parameters, and lead-tracking mechanisms.
Experience
1 - 2 Years
No. of Openings
1
Education
B.A, B.Com, B.Sc, B.E, B.Tech
Role
Google Ads Expert
Industry Type
IT-Hardware & Networking / IT-Software / Software Services
Gender
Male
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Home