Digital Marketing Specialist - Full Time

*Key Responsibilities*

Develop and execute integrated marketing calendars aligned with business goals

Plan and manage PR campaigns, award nominations, webinars, and speaker opportunities

Build compelling marketing collaterals including brochures, emailers, social media posts, and website content

Drive SEO, paid campaigns, and social media strategy in collaboration with agencies

Track, retarget, and convert leads to support business development and pipeline growth

Coordinate go-to-market strategies, conduct competitor benchmarking, and identify growth opportunities

Oversee deployment of marketing automation tools and monitor campaign ROI

Manage communication strategies for both domestic and global markets

*Requirements*

35 years of relevant experience in B2B marketing, preferably in fintech or financial services

Proven track record in handling multi-channel campaigns and performance marketing

Strong content writing and storytelling skills for digital platforms

Experience in working with creative agencies and tech teams

Excellent project management and communication skills

Bachelors degree in Marketing, Communications, Business Administration, or a related field

Masters degree (MBA/PGDM) in Marketing or Digital Marketing is a plus

Certifications in digital marketing, SEO/SEM, and content marketing (preferred but not mandatory)

Immediate joiners preferred

• Experience

  3 - 6 Years

• No. of Openings

  1

• Education

  Graduate

• Role

  Digital Marketing Specialist

• Industry Type

  Banking / Financial Services / Stock Broking

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office

• Face interview location

  Mumbai