Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and online advertising.
Create engaging content and optimize landing pages and user funnels.
Measure and report on campaign performance and assess against goals (ROI and KPIs).
Conduct keyword research and implement on-page/off-page SEO strategies.
Manage and grow social media presence across platforms (., Facebook, LinkedIn, Instagram, X/Twitter).
Coordinate with graphic designers, copywriters, and developers to create cohesive marketing materials.
Analyze trends and insights and optimize spend and performance based on data.
Stay updated with the latest digital marketing trends and tools.
Required Qualifications
Bachelor’s degree in Marketing, Communications, or related field.
2–4 years of hands-on experience in digital marketing.
Proficiency in digital advertising platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.).
Solid knowledge of SEO, Google Analytics, and CRM/email platforms.
Experience with marketing automation tools (., HubSpot, Mailchimp, Marketo).
Excellent written and verbal communication skills.
Strong analytical and project management skills.