Designation -Digital Marketing Executive-Ads Specialist
Company: Topglobe Technologies
Location: Kolkata Garia
Add-1 No, Ashroy Apartment Ground Floor, Ramkrishna Park, Garia, Kolkata, West Bengal
Landmark-Tetultala Busstop,Garia
Job Type: Full-Time
Office Timing-11:30 AM-08:00PM
Salary-15-35K
Job role and Responsibilities-
- Customizing ad campaigns for digital and social media platforms
- Creating and implementing pay-per-click strategies for Google Ads and other platforms
- Researching keywords and writing relevant ad copy
- Optimizing Google Ads campaigns by targeting ads to specific demographics
- Assessing analytics from advertising campaigns, such as impressions, conversion rates and click-through rates
- Conducting A/B testing to identify high-performing ads and optimize campaigns
- Leveraging audience segmentation and targeting techniques to reach specific consumers
- Generating performance reports for clients
- Providing suggestions to optimize future campaigns and improve performance
- Allocating advertising budgets for each client based on their goals
- Coordinating with sales, product development and customer service teams to ensure consistent messaging
- Planning and managing traditional media advertising, such as print advertisements
- Educating clients on the best advertising practices for different platforms
Experience : 1 - 3 Years
No. of Openings : 1
Education : Higher Secondary
Role : Digital Marketing Executive
Industry Type : IT-Hardware & Networking / IT-Software / Software Services
Gender : [ Male / Female ]
Job Country : India