job description:-
-write, edit, and publish content for website, blogs, articles, guest posts, digital media, and service descriptions.
-produce well-researched and accurate content, even under tight deadlines.
-research industry-related topics and know what to filter out based on the given topic.
-write relevant content in a well-presented, engaging, clear & concise manner with good readability.
-proofread & edit content produced by self (before submission) as well as other members of the team.
-collaborate with other departments to create innovative content ideas.
-use seo best practices to generate traffic to our site.
-regularly produce various content types including social media posts, infographics, website & email.
-actively manage and promote our blogs on different social media platforms.
key skills & responsibilities:
-plan and execute content strategy across different platforms.
-build the brand and ensure that all content and communications uphold the set standard.
-plan, create and write content for users with different goals - seo, social, affiliates, email, website.
-build and maintain the content calendar, with prioritization for execution.
-track metrics & kpis to give insights on what is working & what can be improved.
-have experience working with agencies to scale the production of different types of content.
-develop a deep understanding of the industry, and participate in identifying opportunities to drive additional value for the company.
-ability to make content engaging and connect with readers.
-work effectively in a cross-functional team.