Responsibilitiesperform ASO for iOS & Android apps (Keyword optimization, metadata updates)Implement localization strategies for multiple regions.Conduct A/B testing for logos, Screenshots, and other store creatives.Manage ratings and reviews, and reply to user feedback via email.Generate backlinks and publish blog content for ASO improvement.Prepare weekly/monthly ASO performance reports (rankings, installs, A/B results)Required skillsExpertise in keyword research and writing ASO-optimized metadata.Competitor research & organic growth strtegies for app stores.Knowledge of graphics tools (canva, photoshop, figma) for creative ideation.Ability to guide designers for logos, screenshots, and app creatives.Proficient in google sheets/MS Excel for data analysis and reporting.Familiarity with AI Tools (ChatGPT) for content generation.Strong English writing skills for app content and user replies.Preferred knowledge & Tools :ASO Tools: Sensor tower, AppTweak, MobileAction, AppFollow