Rise and Shine Contracting LLP

Palamaneru, Chittoor

Job Description: As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing digital marketing campaigns to promote our products/services and enhance brand awareness. You will utilize a range of techniques such as SEO, SEM, PPC, email marketing, and social media to achieve our marketing objectives. The ideal candidate is creative, analytical, and highly motivated with a passion for digital marketing trends and strategies.Key Responsibilities:1. Develop and execute digital marketing strategies to drive online traffic to our website and generate leads/sales.2. Manage and optimize PPC campaigns on platforms such as Google Ads and Bing Ads to maximize ROI.3. Conduct keyword research and analysis to improve website SEO and enhance search engine rankings.4. Create and manage engaging content for social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) to increase brand visibility and engagement.5. Monitor and analyze website traffic and user engagement metrics using Google Analytics and other relevant tools.6. Design and execute email marketing campaigns, including creating email templates, scheduling sends, and analyzing performance metrics.7. Collaborate with internal teams to ensure alignment of digital marketing efforts with overall marketing objectives and brand messaging.8. Stay updated on digital marketing trends, best practices, and emerging technologies/tools, and recommend strategies for continuous improvement.Qualifications: Bachelor's degree in Marketing, Digital Marketing, Communications, or related field. Proven experience in digital marketing with a strong track record of executing successful campaigns. In-depth knowledge of digital marketing tactics and tools, including SEO, SEM, PPC, social media marketing, email marketing, and content marketing. Proficiency in Google Analytics, Google Ads, and other relevant digital marketing platforms. Excellent analytical skills and the ability