Kallinga Consultants

VSS Nagar, Bhubaneswar

Job Requirements:Experience: Typically, 3-5 years of experience in digital marketing or related roles.Education: A bachelors degree in marketing, business, communications, or a related field is common, though not always required with significant experience.Portfolio: A proven track record of successful digital marketing campaigns across various platforms (e.g., Google Ads, social media, email marketing).Desired Skills:Digital Marketing Platforms: Familiarity with Google Ads, Facebook Ads, Instagram, LinkedIn, and other social media platforms.SEO/SEM: Strong understanding of search engine optimization (SEO) and search engine marketing (SEM) to drive organic and paid traffic.Analytics & Reporting: Proficiency in tools like Google Analytics, Google Data Studio, and other data analysis platforms to track campaign performance.Content Marketing: Ability to create and manage content strategies, from blog posts to social media content.Email Marketing: Experience with tools like Mailchimp, HubSpot, or similar to design and run email campaigns.PPC (Pay-Per-Click): Hands-on experience with running and optimizing PPC campaigns across various platforms.Social Media Management: Strong social media skills, including organic and paid content strategies, audience engagement, and brand-building.Leadership: Experience managing a team, working with cross-functional departments, and leading projects from start to finish.Creative & Strategic Thinking: Ability to think outside the box and create unique marketing strategies that align with business goals.Training & Certifications:Google Analytics Certification: Useful for measuring and analyzing website traffic and campaign performance.HubSpot Content Marketing Certification: Covers content strategy, SEO, and inbound marketing.Facebook Blueprint: For those focusing on Facebook and Instagram advertising.Google Ads Certification: Knowledge of PPC campaigns and managing Google Ads.SEO & SEM Courses: Either through platform