Search Engine Optimization Fresher Jobs in Dwarka

Responsibilities:1. Plan and execute all digital marketing, including SEO/SEM, marketing database, email and display advertising campaigns2. Should know how to create backlinks, off-page SEO, on-page SEO, keyword selection, directory submission, guest posting, article submission etc.3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)4. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points5. Instrument conversion points and optimize user funnels6. Should know how to make professional reportsWhy work with us?1. Fun and creative young minds2. LOR3. Your opinion matters to us4. Feasible working hoursRequirements and skills:1. Proven working experience in digital marketing2. In depth knowledge of facebook business suite, meta, linkedin business and twitter.3. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate4. Experience in optimizing landing pages and user funnels5. Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)6. Experience in setting up and optimizing Google Adwords campaigns

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaignsTrack, report, and analyze website analytics and PPC initiatives and campaignsManage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.Optimize copy and landing pages for search engine marketingPerform ongoing keyword discovery, expansion and optimizationResearch and implement search engine optimization recommendationsResearch and analyze competitor advertising linksDevelop and implement link building strategyWork with the development team to ensure SEO best practices are properly implemented on newly developed codeWork with editorial and marketing teams to drive SEO in content creation and content programmingRecommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

ResponsibilitiesAssist in the formulation of strategies to build a lasting digital connection with consumersPlan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awarenessBe actively involved in SEO efforts (keyword, image optimization etc.)Prepare online newsletters and promotional emails and organize their distribution through various channelsProvide creative ideas for content marketing and update websiteCollaborate with designers to improve user experienceMeasure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)Acquire insight in online marketing trends and keep strategies up-to-dateRequirementsProven experience as Digital Marketing Executive or similar roleExcellent understanding of digital marketing concepts and best practicesExperience with B2C social media, Google Adwords and email campaigns and SEO/SEMWorking knowledge of ad serving tools (e.g., DART, Atlas)Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)Skills and experience in creative content writingAnalytical mindset and critical thinkingExcellent communication and interpersonal skills