Performance Marketer Job Vacancies in Hyderabad

MandatoryStrong B2C Performance Marketing ProfileMandatory (Experience 1): Must have 3+ YOE in managing performance marketing in atleast 1 of Google ads campaigns (Search, Display, Universal App Campaigns UAC)Mandatory (Experience 2): Must have hands-on experience with campaign setup, execution, daily optimization, reporting, and performance tracking across key KPIs (CTR, CPC, CPA, ROI)Mandatory (Experience 3): Must have strong technical skills including familiarity with Google Tag Manager, Google AnalyticsMandatory (Company): Must have worked at a B2C digital/tech product company or a digital marketing agency managing B2C digital/tech product clientsMandatory (Exclusion): Avoid all e-commerce companies like Meesho, Amazon, Flipkart, Swiggy, as their scope of work is limited and irrelevant to their requirement.Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itselfnot from companies like Ola, Swiggy, Zepto, Zomato, Uber, where the user experience is shaped by a tangible service (e.g., food delivery or cab rides).Mandatory (Stability): Minimum 2 years per role required. One short stint is acceptable if theres a long tenure (eg: 5+ years) in a prior role. Frequent job changes are straight rejects.Note: Total years of experience must not exceed 6 years.

Performance Marketer Job DescriptionJob Title: Performance Marketer (B2B Focus)Location: Santosh Nagar, Hyderabad Employment Type: Full-timeJob Type: On- SiteAbout VRT Management Group:VRT Management Group is a B2B consulting firm dedicated to transforming SMBs across the USA by enhancing their people, processes, and strategies. Our mission is to empower small and medium-sized businesses with data-driven insights and actionable strategies that drive sustainable growth. We are looking for a Performance Marketer with a strong B2B focus to design, execute, and optimize campaigns that generate high-quality leads aligned with our Ideal Customer Profiles (ICPs).Key Responsibilities: Lead Generation: Focus on B2B lead generation through both paid and organic strategies to attract and convert Ideal Customer Profiles (ICPs). Organic Growth Strategies: Develop innovative organic lead-generation strategies tailored specifically for SMB entrepreneurs, emphasizing long-term relationship building and engagement. Customer Profiling: Identify, refine, and target Ideal Customer Profiles (ICPs) to ensure campaigns resonate with high-value clients in the B2B space. A/B Testing & Segmentation: Run regular A/B tests for ad creatives, copy, and landing pages while segmenting audiences to maximize ROI from targeted campaigns. Data-Driven Optimization: Use tools like Google Analytics, LinkedIn Campaign Manager, and Facebook Ads Manager to track performance, analyze campaign data, and optimize for conversion. Weekly Reporting: Deliver detailed weekly performance reports, highlighting key metrics, insights, and actionable recommendations to refine strategies. Continuous Innovation: Stay up-to-date with B2B marketing trends, testing new approaches to improve lead quality and conversion rates while aligning with VRTs strategic objectives. B2B Ad Campaigns: Strategize, execute, and continuously optimize targeted ad campaigns on LinkedIn, Facebook, Google, and Insta

We are looking to hire a Performance Marketer for our team to lead the planning, implementation, optimization and reporting of performance marketing initiatives to help drive traffic and maximize ROI across Paid Social channels.