Job descriptionResponsibilitiesCreating content, including text posts, videos, and images for social media advertisements.Installing and managing Facebook pixelsCreating custom audiences and lookalike audiencesBuilding out campaign frameworks inside ad accountsWork with all aspects of Social Media advertising - Ad Automation, Ad Scheduling, conversion tracking, offers, video ads, and bidding optimization.Keeping track of data and analyzing the performance of social media campaignsDeveloping new social media strategies and campaignsManaging a budget to be spent on promoting social media posts and pay-per-click (PPC) advertisingAdded Advantage if the candidate has below skillsSEO - On and off-page optimization for the static and dynamic websitesSEO - Keyword research including discovery and expansion of keyword opportunitiesGoogle Ads - Manage PPC profiles on Google AdWords, and Bing, and other search sites if required.Google Ads - Assist in the management and tracking of keyword bids, expenditure caps, and other primary account metrics.Desired Experience and SkillsCandidate should have experience in the Facebook AdsStrong verbal and written communication skillsSelf-starter, motivated, and able to take the initiative and work independently.Ability to prioritize multiple projects, work under pressure, and meet multiple deadlines.Develop and continuously optimize ad creative, ad copy, and landing pages.