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Lead-Tenders and Quotations

Tata Business Hub

Lead B2B Marketing Business Lead Work From Home
About Tata Business Hub-Tata Business Hub is a new organization set up by the Tata Group to address needs of small and medium businesses in a holistic manner by helping them become more aware, connected and digitally integrated.We are looking for:Tata Business Hub is looking for a highly talented Business Lead, with strong strategic vision, sound business planning and innovation. You will lead our Tenders & Quotations category and be responsible for developing and implementing the Go-to-Market strategy for the category and driving sales and marketing to achieve business profitability.You will need to provide category insights by analyzing marketing and customer data and monitoring relevant market conditions. Being a Business Lead, you will be tasked with gathering and prioritizing product and customer requirements, defining the value proposition, working closely with Engineering/Product, Sales, Marketing and Delivery teams to ensure profitability and customer satisfaction.Our ideal candidate will be comfortable in a fast-paced, multi-tasked, high-energy environment with an ability to deal with ambiguity. They should have a background of digital product planning and execution for B2B products (throughout product lifecycle). Roles & Responsibilities: Build a differentiated value proposition for the products backed by a thorough understanding of market needs and consumer insights while working closely with the Product, Engineering and Delivery teams to deliver these products Build a 3-5 year P&L for their category Develop and own GTM plan for the products including customer acquisition, sales roll out, pricing, bundling etc. Sales capacity planning and sales funnel management along with Sales Ops Formulate Marketing Strategy and goals include creating a compelling USP, messaging, brand positioning, marketing
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