Search Engine Optimization Specialist Female Jobs in Delhi

Optimizing copy and landing pages for search engine optimizationPerforming ongoing keyword research including discovery and expansion of keyword opportunitiesResearching and implementing content recommendations for organic SEO successExecute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaignsTrack, report, and analyze website analytics and PPC initiatives and campaignsManage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.Optimize copy and landing pages for search engine marketingPerform ongoing keyword discovery, expansion and optimizationResearch and implement search engine optimization recommendationsResearch and analyze competitor advertising linksDevelop and implement link building strategyWork with the development team to ensure SEO best practices are properly implemented on newly developed codeWork with editorial and marketing teams to drive SEO in content creation and content programmingRecommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Overview: We are seeking a versatile and experienced Digital Marketing Specialist who can handle various aspects of digital marketing, including Social Media Management (SMM), Social Media Optimization (SMO), Graphic Design, Web Design, Digital Marketing, and Video Editing. The ideal candidate will be a creative and strategic thinker, with a passion for developing and executing innovative marketing campaigns to drive brand awareness and engagement.Key Responsibilities:1. Social Media Management (SMM):o Develop, implement, and manage our social media strategy across platforms like Facebook, Instagram, Twitter, LinkedIn, etc.o Create and curate engaging content tailored to each platform.o Monitor and analyze social media performance using analytics tools.o Engage with followers, respond to inquiries, and foster community growth.2. Social Media Optimization (SMO):o Optimize social media profiles to enhance visibility and reach.o Implement strategies to increase followers and engagement rates.o Utilize SEO best practices to improve content discoverability.3. Graphic Design:o Create visually appealing graphics for social media posts, advertisements, website banners, email campaigns, and other marketing materials.o Develop and maintain the brand's visual identity and ensure consistency across all platforms.o Use tools like Adobe Creative Suite (Photoshop, Illustrator, etc.) to produce high-quality designs.4. Web Design:o Design and maintain the company's website, ensuring it is user-friendly, visually appealing, and optimized for search engines.o Collaborate with developers to implement design changes and updates.o Ensure the website is mobile-responsive and aligned with the latest web standards.5. Digital Marketing:o Develop and execute digital marketing campaigns to drive traffic, engagement, and conversions.o Utilize various channels such as email marketing, PPC, SEO, and content marketing.o Analyze campaign performance and provide insights fo

Manage all areas of digital marketing & social media distribution. This includes scheduling content, management and optimizing all posts for reach and engagement.Maintain and manage multiple pages on different platforms (Facebook, Instagram, Twitter, Glassdoor)Monitor analytics, audience sentiment, social media trends, brand awareness and online reputationGoal setting and trackingAsset creation (social media design, Video production and editing)Social media copywritingStay up to date with viral trends, best practices and technologiesProvide constructive feedbackRun pay-per-click (PPC) campaigns to increase revenue through sponsored online advertisingWrite original content for webpages - tailored for the target audienceMake technical recommendations to developersConstantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvementEngage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websitesDrive targeted and loyal traffic to a website by community buildingUse social media to distribute content and encourage more external sites to link to your content - giving you more authorityDevelop and integrate content marketing strategiesMonitor the algorithms set by the search engines to keep up to date with changes.

We are currently looking to hire energetic Business Development Specialist. This position is an integral part of our sales engine. BDS are focused on the front end of the sales cycle and are the face of Gray Infotech. The BDS team is responsible for identifying opportunities and generating a sales pipeline in the target market National And International.The job entails interacting with brands, understanding their Amazon strategy, identifying their current pain points, pitching the appropriate Gray Information solution & entering into a partnership. Post signup, transition brands to a Customer Success Manager who works to grow the partnership.

Do you have the buzz for social media inside you? Like content curation, designing content, Idea paneling, strategy planning and everything related. Join us now!Key Responsibilities:Designing social media strategies to achieve marketing targets.Managing, creating and publishing original, high quality content on social platforms.Administering all company social media accounts to ensure up-to-date content.Reaching out to all our potential customers and onboarding them.Content calendar creation and execution.Community engagement - Connecting with suppliers and customers to solve queries and build trust.Liaise with writers and designers to ensure the content is informative and appealing.Collaborate with Marketing and development teams to create social buzz regarding new launches.Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions).Prepare weekly and monthly reports on web traffic and ROI.Monitor SEO and user engagement and suggest content optimization.Communicate/ collaborate with industry professionals/ influencers via social media to create a strong network.Train internal teams to integrate and maintain a cohesive social media strategy.Stay up-to-date with new digital technologies and social media best practices.Skills Required:Researching and exploration skills - Strategy planning.Copywriting.Content curation.Strong written and verbal communication skills)Designing skills (Graphics & Videos), preferably Adobe design skills.Behavioral Psychology (Analytical thinking) - An ability to identify target audience preferences and build content to meet them.Budgeting for promotional campaigns, etc.Fast learner, Flexible and adaptable.Proven work experience as a Social media strategist.Hands on experience using social media for brand awareness.Understanding of SEO and web traffic metrics.Familiarity with web design and publishing.Excellent multitasking skills.

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence. ONLY FOR GIRLSResponsibilitiesMust be Aware of making Website on WordPressPlanning digital marketing campaigns, including web, SEO/SEM, email, -social media, and display advertising.Maintaining our social media presence across all digital channels.Design, maintain and supply content for the organization's websiteFormulate strategies to build a lasting digital connection with customersMonitor company presence on social mediaLaunch advertisements to increase brand awarenessQualificationsBachelor's degree in Marketing or related fieldExcellent understanding of digital marketing conceptsExperience with business to customer social media and content generationStrong creative and analytical skills

Adaptability Research Originality Search engine optimization (SEO) Time management Communication Editing Knowledge of social media Proofreading & editing Publishing knowledge

Optimizing copy and landing pages for search engine optimizationPerforming ongoing keyword research including discovery and expansion of keyword opportunitiesResearching and implementing content recommendations for organic SEO successExecute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaignsTrack, report, and analyze website analytics and PPC initiatives and campaignsManage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.Optimize copy and landing pages for search engine marketingPerform ongoing keyword discovery, expansion and optimizationResearch and implement search engine optimization recommendationsResearch and analyze competitor advertising linksDevelop and implement link building strategyWork with the development team to ensure SEO best practices are properly implemented on newly developed codeWork with editorial and marketing teams to drive SEO in content creation and content programmingRecommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Adaptability Research Originality Search engine optimization (SEO) Time management Communication Editing Knowledge of social media Proofreading & editing Publishing knowledge