Digital Marketing Executive Job Vacancies in Panjim

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Responsible for maintenance of digital marketing platforms including websites, social media, accounts etc. Plans and executes all web, SEO/SEM, database marketing, email, social media and display advertising compaings. Designs, builds and maintains our social media presence Provides through leadership and perspective and for adoption where appropriate. Evaluate emerging technologies.

1. Conduct market research and evaluate customer needs.2. Setup Meetings with School / College TPO or principal to conduct seminars and events.3. Prepare and deliver appropriate presentations on products and services.4. Establish, develop and maintain positive business and customer relationships.5. Seeking new opportunities through networking, cold calling and social media channels.6. Achieve agreed upon monthly sales targets and outcomes within schedule.7. Analyze the territory/markets potential, track sales and status report.8. Collaborating with marketing department to achieve better results.9. Generate and close Business leads

We are looking for a part-time SEO executive who can work with us and is confident in taking on the following responsibilities.Responsibilities:You will work primarily on off-page optimisation strategies, provide actionable recommendations and execute those recommendations.Required skills and experience:You should ideally have a tech backgroundAt the same time, you should also understand the basics of marketing and how SEO and general marketing go hand-in-hand.Link Building: Look for new opportunities to create links. Find new link-building ideas fast and track existing links to monitor and correct changes in the websites backlink profile. This is one of your most prominent activities. You should find ways of how to 10x the number of referring domains. You should know all tactics - white, black, grey. You need to know the role of content (blogs, images, infographics, PDFs, etc.) in building consistent links which is a non-stop activity.Stay updated with any major algorithm changes or newly discovered SEO techniques.You must have already put your SEO theories to practice and tested SEO results.Tracking Rankings, Traffic, and Conversion Rates - Compiling and analyzing these figures. You need to know how to use Google Data Studio to create reports and presentations.On-site Optimisation - Do some yourself and assign technical issues to the developer. Code corrections, content tweaks, image updates, etc. Keep a log of the changes to be reported in weekly, monthly reports and check progress.Monitor Website Competitors - Carefully monitoring a competitors backlink profile may expose weaknesses in their strategy that will allow us to surge past the opponent in the SERPs. Monitoring a competitors activities may reveal information on new strategies that either work or dont.Knowledge & Experience Requirements:Working knowledge of HTML5, CSS, JavaScript, and WordPress (Coding skills would earn you brownie points)Hands-on experience in SEO

- Plan and execute digital marketing campaigns:Responsible for developing comprehensive strategies and implementing online marketing initiatives to drive traffic and conversion.- Manage social media accounts:Create engaging content, schedule posts, monitor engagement, and analyze performance to optimize social media presence.- Conduct keyword research and optimize website content:Identify relevant keywords, update website content, and implement SEO strategies to improve search engine rankings.- Monitor and analyze website traffic:Use tools like Google Analytics to track website performance, identify trends, and make data-driven decisions to enhance online visibility.- Create and manage email marketing campaigns:Develop email marketing strategies, design newsletters, segment email lists, and track campaign performance to improve email engagement.- Stay updated on digital marketing trends:Keep abreast of industry trends, best practices, and innovative technologies to develop cutting-edge digital marketing campaigns.Skills and Expectations:- Strong understanding of digital marketing concepts.- Proficiency in social media management tools and email marketing platforms.- Knowledge of SEO best practices and ability to conduct keyword research.- Analytical mindset with the ability to interpret data and make strategic decisions.- Excellent communication skills to create compelling content and engage with online audiences effectively.- Ability to work independently in a remote work environment and meet deadlines consistently.