Digital Marketing Online MarketingSocial Media MarketingSocial Media OptimizationMobile MarketingInternet MarketingKeyword ResearchAnalytical Skills
We are seeking a motivated and knowledgeable Digital Marketing Executive to join our dynamic team. The ideal candidate should have a strong grasp of digital marketing fundamentals, effective communication skills in Kannada and English, and a passion for teaching.Key Responsibilities:- Develop, implement, and manage digital marketing campaigns.- Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, LinkedIn, etc.- Perform SEO (Search Engine Optimization) and SEM (Search Engine Marketing) activities.- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).- Identify trends and insights, and optimize spend and performance based on the insights.- Contribute to training or mentoring initiatives within the organization, if interested in teaching.Requirements:- Proven experience or strong understanding of SEO, SEM, and Digital Marketing strategies.- Excellent verbal and written communication in Kannada and English.- Self-motivated, detail-oriented, and able to work independently and collaboratively.- Preferably someone with an interest or experience in teaching or mentoring.
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Your roleCreate and implement inclusive digital marketing strategies by utilising different digital mediums and setting measurable KPIs.Collaborate with other teams (like content, sales, and customer service) to ensure cohesive and effective marketing campaigns.Manage digital campaigns, monitor performance reports, analyse data, and make data-driven recommendations.Optimise website performance, including organic traffic, bounce rate, and conversion rates to improve user experience and drive lead generation.Conduct market research and competitive analysis to identify industry trends and new growth opportunities. Your tasksCreate and curate social media campaigns, including content creation, publishing, and community management.Manage and optimise PPC campaigns on various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.Conduct keyword research and on-page optimisation to increase website rankings and drive organic traffic.Develop and execute email marketing campaigns with A/B testing.Analyse analytics and engagement metrics to measure campaign performance.Prepare and present monthly/quarterly reports to stakeholders.Your profileA bachelors degree in marketing, communication, or related