UnivSense

Kanjikkuzhi Kottayam

Full Job DescriptionDefine audience clusters - local, international, high-value, etcDevelop and deploy optimization strategies that increase SERP ranking and organic traffic.Prepare and deploy an exhaustive keyword strategyDefine short-term and long-term SEO goalsTrack, monitor, and report SEO performance through measurable metrics. You will need to create macro-level reportsAlign SEO goals with other marketing strategies. The candidate will work closely with other marketing personnelLead and guide the content creation team to create quality pages and blogs (including guest posts)Constantly analyze and improve past strategies and activitiesTrack Google algorithm updates and calibrate strategiesCreate and deploy a link-building strategy for backlinksDesired ProfilesWork experience of at least 2 yearsIn-depth knowledge of core SEO products - GA4, Search Console, Tag Manager, Ads ManagerKnowledge of SEO tools - SemRush, Ahrefs, or other equivalent tools.Data and keyword mining skillsExcellent logical thinking skills - the ability to understand, analyze, and deduce.Excellent verbal and communication skills (English)Basic tech knowledge (WordPress, Coding, etc) will be useful, but not mandatoryKnowledge of SEO-related tech concepts (robots, sitemaps, etc)Knowledge of other platforms - Instagram, etc