At Puro Wellness, we are transforming how India consumes everyday essentials by offering 100% natural, clean-label products that are both nutritious and sustainable.
Founded in 2016 by Ruchir Modi, Puro has become a market leader with it's flagship product, Puro Healthy Salt, capturing over 80% of Indias organised natural salt market.
Built on the pillars of Purity, Health, Taste, and Ancient Wisdom, Puro is on a mission to bring healthier, better food choices to every Indian household. Operating across multiple channels, Puro ensures that each product stands as a testament to quality and the brands commitment to a healthier India.