Minimac Systems Pvt Ltd

Pune, Maharashtra

Job Title: PR and Media Executive Company: Minimac Systems Pvt LtdLocation: Yerwada, Pune (Work from Office)Department: Marketing & BrandingSalary: Best in IndustryReports to: Brand & Media ManagerProfile SummaryThe position will be responsible for PR, Mass media communications, Branding, Advertising, Journalism etc.Roles and ResponsibilitiesMass Communication, Public Relations, and/or Media and Events Planning and Management will be the primary responsibility. Deep understanding and interest in key trends impacting the companys branding.Expand the company's media tie-ups. Manage and execute Press Releases, Media interviews, Editorials, Advertorials as per business priorities.Should possess thorough writing, copywriting & editing skills (such as report writing, content writing, creative writing, business-related, etc).Excellent media connections across India will be an added advantage.Ensuring continuous improvement in media coverage across the target region.Exploring editorial/advertorial-based speaker opportunities for online and offline industry events and conferences. Maintain the updated media lists and influencer lists across identified categories.Skills RequiredStrong communication skills (written & verbal).Decent know-how of digital channels.An assertive and go-getter attitude is essential for the role.Should have an outgoing personality with good leadership influence.Ability to think creatively and innovatively.Self-directed, self-motivated, and ready-to-learn attitude. Excellent execution capabilities & a good team player.RequirementsAny graduate/post-graduate in Mass Communication, Media, Journalism or PRPreferably with 0-1 year of experience Candidate must have his/her own laptopImmediate Joining preferable

Job Title: Marketing Executive (Digital, Communication, Lead Management)Company: Minimac Systems Pvt LtdLocation: Yerwada, Pune (Work from Office)Department: MarketingSalary: Best in IndustryReports to: Department HeadProfile SummaryThe position will be responsible for digital marketing and to assist in the planning, execution, and optimizationof our online marketing effortsRoles and ResponsibilitiesDeveloping and implementing strategic marketing plans aligned to business goals in order to attract potential clients and grow with existing ones.Drive reach and engagement by cross-promotions across all channels in the relevant industryWrite content to promote research reports on various platformsAnalyze the post content and maintain posting frequency and do the time changes as required Leading and managing SEO/SEM, marketing database, email, social media, and /or display advertising link building campaigns and generating backlinks for the websiteManage campaign budgets and determine the monthly costMeasure and report the performance of all digital marketing efforts using a Web analytics toolKeep up to date with the latest marketing and create originals, like blog posts, newsletters, press releases, etcConsistently brainstorming and collaborating with the team for new ideas and strategiesSkills RequiredAn assertive and go-getter attitude is essential for the roleShould have an outgoing personality with good leadership influenceAbility to think creatively and innovativelyAnalytical skills to forecast and identify trends and challengesExcellent project management skills with the ability to work effectively with cross-functional teams, manage multiple priorities and deadlines, be detail-oriented, and work independently as well as in groupsSelf-directed and ready to learnEducation and QualificationAny graduate/post-graduate in Marketing or Business AdministrationPreferably with 1-2 years of experience Candidate must have his/her own laptopI