PPC Specialist INIYAS Ltd is looking for a PPC specialist to use their expertise to advise on how to maximize the results of a PPC campaign. Using a cohesive mix of creative and analytical strategies, targeting specific audiences and earning the best possible return on investment from various paid marketing platforms. Role As a PPC specialist, you'll be responsible for planning and optimising the effectiveness of online advertising campaigns Responsibilities Plan, create, and manage PPC campaigns across a variety of channels Optimize bidding at keyword, placement, device, geographic, demographic, and other levels Write engaging ad copies to boost click-through-rates and content on landing pages to boost conversion rates Producing detailed analysis and reports of campaigns Presenting data and reports to a range of audiences. Overseeing existing campaigns and making recommendations on how to optimise them Stay on top of search engine and PPC industry trends and analysing it to make data-driven decisions Successful applicant requirements: Hands-on experience on Google Ads, Microsoft Ads and similar paid ad platforms Strong analytical skills a good level of mathematical ability the ability to think creatively excellent attention to detail the ability to think strategically and develop innovative marketing strategies creative writing skills the ability to present information effectively to a range of audiences excellent communication skills Why INIYAS You can work with a young and dynamic team. We offer continuous training for your development You get to work in a multinational environment. Our office is expanding, meaning you have an incredible opportunity to make an impact at a time of rapid growth. Competitive package Onsite opportunities