Responsibilities:Keyword Research and Analysis:Conduct thorough keyword research to identify high-value keywords relevant to our industry and target audience.Analyze keyword performance and trends using SEO tools to refine strategies.On-Page and Off-Page Optimization:Optimize website content, meta-tags, and on-page elements to improve search engine ranking and user experience.Develop and execute off-page optimization strategies such as link building to increase website authority.Technical SEO Implementation:Work closely with the development team to implement technical SEO elements (site structure, schema markup, etc.) for optimal crawling and indexing.Content Strategy and Development:Collaborate with content creators to develop SEO-friendly content that aligns with targeted keywords and engages the audience.Performance Monitoring and Reporting:Monitor website performance using SEO tools (e.g., Google Analytics, Search Console) and prepare regular reports on key SEO metrics.Use data-driven insights to make recommendations for continuous improvement.Stay Updated on SEO Trends:Keep abreast of industry trends, algorithm updates, and best practices in SEO to implement innovative strategies.Qualifications:Bachelors degree in marketing, communications, or a related field.Proven experience as an SEO Executive or similar role.Strong understanding of search engine algorithms and SEO best practices.Proficiency in SEO tools like Google Analytics, SEMrush, Ahrefs, etc.Knowledge of on-page, off-page, and technical SEO elements.Excellent analytical and problem-solving skills.Effective communication and teamwork abilities.Additional Skills (Preferred but not mandatory):Experience with HTML, CSS, and website development.Certifications in SEO or related fields.