Fortune Business Insights

Baner, Pune

Designation - Research Associate / Sr. Research AssociateExperience - 0 to 1 yearLocation - Baner, PuneDomain -1. Healthcare2. Aerospace & Defense3. Chemicals & MaterialsNote - Experience in Market research Industry is a must.Duties & Responsibilities :1. Creating market research reports on specific products and markets2. Responsible for identifying gaps and opportunities for the top global companies in potential markets.3. Responsible for finalizing the Table of contents/scope/structure of the market research studies and timely delivery of the project.4. Responsible for preparing company profiling as well as executive profiling reports with the help of secondary research data and internal database systems of the company.5. Extracting, shorting, scanning, analyzing, and storing relevant data from various secondary databases and sources.6. Conducting primary and secondary research to build the analytical sections and to identify data points/market trends7. Executing company research including their SWOT analysis, recent developments, business models, product launches, financial data, expansions, key performance indicators, key stakeholders, mergers & acquisitions, signed contracts, patents, facility expansion, etc.Report writing & Market Estimation experience is a musWork skills set- - Ability to interpret large amounts of data and to multi-task- Strong communication and presentation skills- Search engines, web analytics, and business research tools acumen- Familiarity with CRM programs- Adequate knowledge of data collection methods (polls, focus groups, surveys, etc)- Working knowledge of data warehousing, modeling, and mining- Strong analytical and critical thinking

Responsibilities :- Conduct keyword research using various tools (like Keyword Planner and Moz)- Perform competitive analysis and identify gaps in our content or areas of improvement in our web design- Track important SEO metrics including organic traffic, conversion rates, and time spent on page- Update older content and add effective calls to action (CTAs) to improve user engagement- Report on performance metrics comparing them to our SEO goals and benchmarking data- Optimize pages for mobile- Implement link building strategies and manage backlinks to build online authority- Monitor paid search campaigns- Follow SEO trends and stay up-to-date with new tools and practicesRequirements :- knowledge of ON Seo- Expertise in Google Analytics- Familiarity with keyword research and management tools- Knowledge of email campaigns and paid advertising- Understanding of ranking factors and search engine optimization practices- Strong analytical skills