Daredia Life Science Pvt Ltd

Greater Hyderabad

Key Responsibilities:Plan, create, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).Conduct thorough keyword research and competitor analysis to identify growth opportunities.Monitor and analyze campaign performance metrics (ACoS, ROAS, CTR, CPC, Conversion Rate) and adjust strategies accordingly.Execute bid optimization, budget management, and keyword targeting/refinement.Collaborate with marketing, product, and content teams to align PPC strategy with broader business goals.Generate regular performance reports and provide actionable insights and recommendations.Stay current with Amazon advertising trends, algorithm updates, and best practices.Conduct A/B testing to improve ad copy, targeting, and overall campaign performance.Required Qualifications:Minimum 5 years of proven experience in Amazon PPC campaign management.Strong knowledge of Amazon Seller Central and/or Vendor Central.Proficiency with Amazon Ads console, Helium 10, Jungle Scout, or similar tools.Demonstrated success in lowering ACoS while scaling revenue.Analytical mindset with advanced Excel/Google Sheets skills.Strong attention to detail, organizational, and time management skills.Excellent communication and reporting abilities.Preferred Qualifications:Experience in managing large product catalogs and multiple ASINs.Familiarity with DSP (Demand-Side Platform) and advanced targeting options.Certification in Amazon Advertising (a plus but not required).Agency or multi-brand experience is a plus.

Roles & ResponsibilitiesWrite compelling scripts for product launches, brand videos, ads, explainer videos, reels, and wellness awareness campaigns.Collaborate with product, marketing, and creative teams to understand wellness product features and benefits.Convert complex health and nutrition information into simple, engaging, and relatable stories.Ensure scripts reflect brand values of trust, authenticity, and wellness-focused living.Support video production teams with story boarding and narrative flow.Maintain consistency in tone, messaging, and brand voice across all platforms.Research wellness trends, audience preferences, and competitors for fresh content ideas.Edit and refine scripts to align with campaign goals and audience engagement strategies.Requirements:Bachelors degree in English, Journalism, Media, Communications, or related field.Proven experience as a Script Writer/Content Writer in the wellness, healthcare, lifestyle, or FMCG industry.Strong storytelling and creative writing skills with an understanding of consumer psychology.Ability to simplify scientific/health-related information into clear, audience-friendly messaging.Familiarity with video production and social media platforms.Excellent time management and ability to meet deadlines.Languages required for script: English & HindiPreferred Skills:Knowledge of Ayurveda, nutrition, fitness, or holistic wellness.Experience writing for health-focused digital campaigns and e-commerce products.Understanding of SEO, digital marketing, and audience engagement.Creative mindset with a passion for promoting healthy living.Languages required for script: English & Hindi