Cogso Technologies

Gurgaon, Haryana

Job briefWe want to talk to you if you live and breathe digital marketing. We are looking for a Digital Marketing Manager to develop, implement, track, and optimize our digital marketing campaigns across all digital channels.What does a Digital Marketing Manager do?You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.ResponsibilitiesPlan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute, and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize the user experienceUtilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpointsInstrument conversion points and optimize user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriateRequirementsBS/MS degree in marketing or a related fieldProven working experience in digital marketingDemonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaignsHighly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivateExperience in optimizing landing pages and user funnelsSolid knowledge of website analytics tools (e.g

Job brief :We are looking for an experienced Back-end developer to join our IT team. You will be responsible for the server-side of our web applications.If you have excellent programming skills and a passion for developing applications or improving existing ones, we would like to meet you. As a Back-end developer, you will work closely with our team to ensure system consistency and improve user experience.Ultimately, you should be able to develop and maintain functional and stable web applications to meet our company's needs.Responsibilities :- Participate in the entire application lifecycle, focusing on coding and debugging- Write clean code to develop functional web applications- Troubleshoot and debug applications- Perform UI tests to optimize performance- Manage cutting-edge technologies to improve legacy applications- Collaborate with Front-end developers to integrate user-facing elements with server-side logic- Gather and address technical and design requirements- Build reusable code and libraries for future use- Liaise with developers, designers, and system administrators to identify new features- Follow emerging technologies- Integration of user-facing elements developed by front-end developers with server-side logic- Building reusable code and libraries for future use.- Optimization of the application for maximum speed and scalability.- Implementation of security and data protection.- Design and implementation of data storage solutions.- Managing the interchange of data between the server and the users.- Integration of third-party API.Requirements :- Proven work experience as a Back-end developer- In-depth understanding of the entire web development process (design, development, and deployment)- Hands-on experience with programming languages like Django, Java, Ruby, PHP, and Python- Working knowledge of CMS framework- Familiarity with front-end languages (e.g., HTML, JavaScript, and CSS)