Ckdpack Packaging Pvt. Ltd

Gurgaon, Haryana

Launching and optimizing PPC campaignsMonitoring budgets and overseeing search platform accountsTracking KPIs and producing useful reports for managementJob brief: We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)ResponsibilitiesParticipate in forming effective paid search strategiesLaunch and optimize various PPC campaignsOversee accounts on search platforms (e.g. Google AdWords, Amazon)Be involved in keyword selection and audience targetingMonitor budget and adjust bids to gain better ROITrack KPIs to assess performance and pinpoint issuesProduce reports for management (e.g. dashboards)Write attractive and concise copy for advertsSuggest and develop new campaigns across multiple channelsMaintain partnerships with PPC ad platforms and vendorsFind ways to reduce risk of click fraudKeep abreast of PPC and SEM trends