Bugle Technologies Private Limited

Gurukul, Ahmedabad

We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.ResponsibilitiesParticipate in forming effective paid search strategiesLaunch and optimize various PPC campaignsOversee accounts on search platforms (e.g. Google AdWords, Bing)Be involved in keyword selection and audience targetingMonitor budget and adjust bids to gain better ROITrack KPIs to assess performance and pinpoint issuesProduce reports for management (e.g. dashboards)Write attractive and concise copy for advertsSuggest and develop new campaigns across multiple channelsMaintain partnerships with PPC ad platforms and vendorsKeep abreast of PPC and SEM trendsRequirements and skillsMinimum 1 year of experience as a PPC Manager or Digital Marketing SpecialistExperience in data analysis and reportingKnowledge of SEO and digital marketing conceptsFamiliarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferredWorking knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)Excellent communication skillsAnalytical thinking with strong math skillsPost graduation in Marketing, Digital Media or a related field; AdWords certification is a plus