Key Roles & Responsibilities:
1. On-Field Content Creation (College Buzz)
Visit colleges, coaching institutes, and educational institutions to capture engaging video content.
Create videos featuring campus life, student interactions, faculty insights, and College Buzz initiatives.
Represent the brand professionally during all on-ground interactions.
2. Video Content Creation & Editing
Shoot and create high-quality short-form and long-form videos for social media platforms.
Edit videos by adding transitions, subtitles, background music, and visual enhancements.
Ensure timely delivery of content aligned with campaign requirements.
3. Social Media Management
Manage and handle social media platforms such as Instagram, YouTube, and other relevant channels.
Plan, schedule, and publish posts, reels, and videos as per content calendar.
Monitor engagement, respond to comments/messages, and maintain platform activity.
4. Content Planning & Strategy
Develop content ideas, scripts, and concepts aligned with target audience and brand goals.
Create weekly/monthly content calendars in coordination with the marketing team.
Adapt content formats based on platform trends and audience behavior.
5. Brand Collaboration & Coordination
Coordinate with colleges, institutions, and external partners for content shoots and collaborations.
Ensure smooth execution of on-ground shoots with proper planning and scheduling.