job title: smo executive
job location - noida sector 63
experience- 1-4 years
work from office - 5 days working (sat-sun fixed off)
job timings: 9:00 am - 6:30 pm
roles and responsibilities: -
• handling smo (social media optimization).
•
knowledge of smo trends, methods, and best practices with experience in monitoring search engine algorithms as they change. suggesting on-site changes to make the website more seo compliant.
• keyword research, analysis implementation into content, and other aspects of the website.
• good command over verbal written english.
• handling social media conversations on facebook, twitter, google+, youtube, quora, and
linkedin.
• oversees all company social media accounts management
• develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
• coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals
• manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction
• audits and analyses social media presences, including digital advertising costs and returns
• analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
• interviews, hires, and trains social media team members
• works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages
• monitors and develops reports on competitor activity within social media spaces.