company websites-
rootfacts
wordskshetra (note: not accessible from india)
position details
role: senior seo executive
employment type: full-time
role objective
to lead and execute advanced seo strategies that boost organic traffic, enhance lead generation, and drive measurable business results. the ideal candidate will bring a strategic mindset, in-depth seo knowledge, and the ability to align initiatives with broader marketing and revenue goals.
key responsibilities
1. technical seo
conduct in-depth technical audits to resolve indexing, crawlability, and site performance issues
optimize site structure, schema markup, internal linking, and mobile compatibility
work with developers to enhance site speed and security
implement ai-driven seo tactics and monitor algorithm updates
2. on-page seo
perform advanced keyword research aligned with user intent and business objectives
optimize metadata, content structure, internal linking, and ctas
guide content planning across the entire buyer’s journey
develop seo-driven lead magnets (., whitepapers, webinars)
3. off-page seo & outreach
build authoritative backlinks through outreach, pr, and co-marketing partnerships
collaborate with industry influencers and bloggers for guest posts
audit backlink profiles and disavow toxic links
4. team leadership & cross-functional collaboration
mentor the seo team and oversee strategy execution
coordinate with sales, content, and marketing to align seo with lead generation workflows
streamline task management for team efficiency
5. business growth strategy
craft seo plans to reduce cac, improve conversion quality, and support international expansion
identify growth opportunities through market and competitor analysis
innovate with trends like voice search and semantic seo
6. performance optimization
define and track kpis tied to lead generation and roi
leverage tools to analyze user behaviour, engagement, and bounce rates
7. reporting & insights
deliver clear, actionable reports linking seo performance with business impact
present strategic insights to leadership and stakeholders
candidate requirements
please confirm your availability at your earliest convenience.