SEO Specialist

Evega Technologies

Job Summary:

The primary responsibility of the SEO Specialist is to drive organic traffic to our website through effective search engine optimization strategies. The ideal candidate will possess a deep understanding of SEO best practices, stay up-to-date with industry trends, and be able to implement strategies that align with our business goals.

Responsibilities:

1. Keyword Research:

- Conduct thorough keyword research to identify relevant and high-performing keywords.

- Analyze and prioritize keywords based on search volume, competition, and relevance to our business.

2. On-Page Optimization:

- Optimize website content, meta tags, and other on-page elements to improve search engine rankings.

- Implement best practices for HTML, CSS, and other technical aspects of on-page SEO.

3. Content Strategy:

- Collaborate with content creators to develop and optimize high-quality, SEO-friendly content.

- Ensure content aligns with target keywords and engages the target audience.

4. Link Building:

- Develop and execute effective link-building strategies to enhance the website's authority.

- Identify and pursue opportunities for backlinks through outreach and relationship building.

5. Technical SEO:

- Conduct regular website audits to identify and address technical SEO issues.

- Collaborate with the development team to implement technical improvements for SEO.

6. Analytics and Reporting:

- Utilize tools like Google Analytics, Google Search Console, and other SEO platforms to monitor website performance.

- Provide regular reports on key SEO metrics and performance against goals.

7. Competitor Analysis:

- Stay informed about industry trends and competitor strategies.

- Conduct regular competitor analyses to identify opportunities and threats.

8. Stay Updated on SEO Trends:

- Stay abreast of search engine algorithm updates and industry best practices.

- Implement new strategies to adapt to evolving search engine algorithms.

Experience : 3 - 8 Years

No. of Openings : 5

Education : Any Bachelor Degree

Role : SEO Specialist

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : [ Male / Female ]

Job Country : India