Manager Marketing & Business Development

Job Description

1. initial tasks:

o understand the core essence of fw and its offering & value proposition to the consumer.

o identify as per freshworld’s mdu policy large apartment complexes and collect complete information as per the building master sheet(bms)

o map the occupants, profile the apartment and obtain details of all management committee members.

o reach out to the apartment owners association (aoa), meet mc members and pitch the freshworld value proposition.

o follow up, provide a smart cart/van demo at the apartment and close out commercials & documentation.

o classify apartment into vending formats basis occupancy.

o identify and familiarize self on mdu mix, vehicle handling and digital components prior to vending.

o maintain harmonious relationships with manager and mc members and key influencers at apartment..

o equip self with learnings of fnv industry, its operations and etc etc

2. marketing activities

o ensure maximum occupants are aware about freshworld activation program

o obtain permission from mdu to rollout freshworld’s activation program.

o provide leafleting support to marketing team.

3. post launch tasks:

o ensure sc reaches mdu location on time

o ensure vending is conducted without any hitch

o liaise with mdu authorities and obtain feedback

o flag off tom /saol on any issues noticed, challenges expected, concerns, support required for the day.

o mapping of required number of mdu's basis fw set identification & shortlisting criteria and as per aop targets

o achievement of mdu mix target and mdu acquisition target
  • Experience

    0 - 1 Years

  • No. of Openings

    4

  • Education

    B.A, Diploma, Any Bachelor Degree, Professional Degree, Secondary School

  • Role

    Marketing Manager

  • Industry Type

    FMCG / Food / Beverages

  • Gender

    Male

  • Job Country

    India

  • Type of Job

    Full Time

  • Work Location Type

    Work from Office

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