Marketing Executive

Arsh Infotech

Company Overview:

Our company is a leading provider of business management software solutions. Our flagship product, Tally, is a comprehensive software suite that helps businesses manage their finances, inventory, sales, and other critical aspects of their operations. We are looking for a Marketing Manager to help us promote Tally and expand our customer base.

Job Overview:

The Marketing Manager for Tally will be responsible for developing and executing marketing strategies that increase awareness, generate leads, and drive sales of Tally. The ideal candidate will have a strong background in marketing, including experience with digital marketing, content creation, and event planning. The candidate must be a strategic thinker, with the ability to analyze data, identify trends, and develop actionable insights.

Responsibilities:

Develop and implement marketing strategies that increase brand awareness, generate leads, and drive sales of Tally

Create compelling content that engages and educates our target audience, including blog posts, whitepapers, case studies, and social media posts

Collaborate with the sales team to develop sales collateral that supports the sales process and helps close deals

Plan and execute events, such as webinars, trade shows, and customer events, that promote Tally and generate leads

Monitor and analyze marketing performance metrics, such as website traffic, email open rates, and conversion rates, and develop insights that inform future marketing strategies

Manage relationships with marketing vendors, such as graphic designers, web developers, and writers, to ensure that marketing projects are delivered on time and on budget

Stay up-to-date on industry trends and best practices in marketing, and apply that knowledge to improve our marketing strategies

Experience : 0 - 1 Years

No. of Openings : 1

Education : Higher Secondary, Vocational Course, Diploma, Professional Degree, Any Bachelor Degree

Role : Marketing Executive

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : [ Male / Female ]

Job Country : India