Marketing Associate

Your Dentist

Branding and Identity:

Develop and maintain a consistent brand identity for the dental office, including logos, colors, and design elements.

Create branding materials such as business cards, brochures, and letterheads that reflect the practice's values and services.

Online Presence:

Manage the dental office's website, ensuring it is user-friendly, informative, and up-to-date.

Optimize the website for search engines (SEO) to improve its visibility in online search results.

Create and manage social media profiles on platforms like Facebook, Instagram, and Twitter to engage with current and potential patients.

Content Creation:

Develop high-quality content for the website, blog posts, and social media platforms. This can include articles, videos, infographics, and patient testimonials.

Offer educational content about oral health, procedures, and dental care tips to position the dental office as a trusted source of information.

Online Reviews and Reputation Management:

Encourage satisfied patients to leave positive online reviews on platforms like Google, Yelp, and Healthgrades.

Monitor and respond to reviews, addressing concerns and showcasing the practice's commitment to patient satisfaction.

Patient Engagement:

Implement email marketing campaigns to keep patients informed about promotions, new services, and oral health tips.

Send appointment reminders and follow-up messages to improve patient retention and adherence to treatment plans.

Local Marketing:

Participate in local community events, health fairs, and workshops to connect with potential patients.

Collaborate with local businesses to cross-promote services and build relationships within the community.

Paid Advertising:

Manage online advertising campaigns, including pay-per-click (PPC) ads on search engines and social media platforms.

Develop targeted ads to reach specific demographics and geographic areas.

Referral Programs:

Establish referral programs that incentivize current patients to refer friends

Experience : 1 - 4 Years

No. of Openings : 2

Education : M.B.A/PGDM

Role : Marketing Associate

Industry Type : Hospitals / Medical / Healthcare Equipments

Gender : [ Male / Female ]

Job Country : India