Marketing Analyst

Broadwing Labs

Job description: Marketing Analyst (1-2 years)

We are seeking a detail-oriented and data-driven Marketing Analyst to join our team. The ideal candidate will be responsible for analyzing market trends, consumer behavior, and campaign performance to optimize marketing strategies. You will play a key role in providing actionable insights to drive business growth and improve marketing ROI.

Key Responsibilities:

Conduct market research to identify industry trends, customer preferences, and competitor strategies.

Analyze marketing campaign performance, website traffic, and customer engagement metrics.

Develop and track key performance indicators (KPIs) to measure the success of marketing initiatives.

Generate reports and dashboards to communicate insights and recommendations to stakeholders.

Collaborate with marketing, sales, and product teams to optimize strategies and improve customer acquisition.

Utilize analytics tools such as Google Analytics, Tableau, or Power BI to extract and interpret data.

Assist in budget allocation and forecasting for marketing campaigns based on data analysis.

Stay updated on industry trends, emerging technologies, and best practices in digital marketing and analytics.

Requirements & Qualifications:

Must have 1-2 years of experience in marketing Analyst.

Must have experience in E-Commerce, Flipkart, Quick commerce and Amazon ads

Bachelor��s degree in marketing, Business, Statistics, Economics, or a related field.

Proven experience in marketing analysis, data analytics, or a similar role.

Proficiency in data analysis tools such as Excel, SQL, Google Analytics, or marketing automation platforms.

Strong analytical skills with the ability to translate data into actionable insights.

Experience with A/B testing, segmentation, and performance measurement.

Excellent communication and presentation skills.

Ability to work collaboratively in a fast-paced environment

Work Location: Bangalore

Notice Period: Immediate Joiner

Interested candidates please mail their CV at ��

• Experience

  1 - 2 Years

• No. of Openings

  2

• Education

  B.B.A, M.B.A/PGDM

• Role

  Marketing Analyst

• Industry Type

  Advertising / MR / PR / Events

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office