Roles and Responsibilities
• Generating leads through primary and secondary research in social media platform like LinkedIn, Facebook, Twitter, and google ad-word.
• Conduct client or market surveys to obtain information about potential leads
• Ensure that the leads searched are accurate, without any duplicity and as per the campaign requirements and standards.
• Effectively perform outbound calls to identified prospects in defined specifications to qualify leads
• Direct email marketing to key clients and prospects
• Maintain lead generation database
• Provide accurate and timely information to management