Digital Marketing Officer

Promax Infosolutions

1. Develop and execute digital marketing strategies: Create comprehensive digital marketing plans aligned with the organization's goals and objectives. Identify target audiences and devise strategies to reach and engage them effectively.

2. Manage online advertising campaigns: Plan, execute, and optimize online advertising campaigns across platforms such as Google AdWords, social media advertising, display advertising, and other relevant channels. Monitor campaign performance, analyze data, and make data-driven decisions to improve campaign effectiveness and ROI.

3. Social media management: Develop and manage social media strategies and content calendars. Create engaging and shareable content for social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube. Monitor social media channels, respond to inquiries, and engage with the online community.

4. Content marketing: Develop and manage content marketing strategies, including creating and optimizing blog posts, articles, videos, infographics, and other forms of content. Conduct keyword research and implement SEO best practices to improve organic search rankings and website traffic.

5. Email marketing: Plan and execute email marketing campaigns, including creating email templates, managing subscriber lists, and analyzing campaign performance. Implement strategies for list growth, segmentation, and personalization to improve engagement and conversion rates.

6. Website management: Collaborate with the web development team to ensure the website is user-friendly, visually appealing, and optimized for search engines. Monitor website performance, analyze traffic data, and make recommendations for improvement.

Experience : 1 - 4 Years

No. of Openings : 2

Education : B.C.A, B.B.A, B.Com, B.Sc, B.Tech/B.E

Role : Digital Marketing Officer

Industry Type : Recruitment Consulting / Staffing Services

Gender : [ Male / Female ]

Job Country : India