• Launch and optimize various PPC campaign.
• Be involved in keyword selection and audience targeting.
• Suggest and develop new campaigns across multiple channels.
• Maintain partnerships with PPC ad platforms and vendors
• Keep abreast of PPC and SEM trends
• Manage medium to large-sized PPC budgets.
• Keep up to date with the latest industry trends.
Requirements:
• Proven experience as a PPC Manager or Digital Marketing Specialist
• Strong working knowledge of Google AdWords and all paid search platforms.
• Proven track record in driving successful PPC and paid search campaigns.
• Good working knowledge of Google Analytics.
• Familiarity with multiple platforms (. AdWords, Facebook, Linkedin etc.) is preferred