- Develop and implement digital marketing strategies: In this role, you will be responsible for creating and executing digital marketing campaigns to increase brand awareness and drive traffic to our website.
- Manage social media platforms: You will be in charge of maintaining and updating our social media accounts, creating engaging content, and interacting with followers to build a strong online presence.
- Analyze and report on campaign performance: You will track the success of our digital marketing efforts using analytics tools, and provide regular reports to the team on key performance metrics.
- SEO optimization: Your role will involve optimizing website content for search engines, researching keywords, and implementing SEO best practices to improve our search engine rankings.
- Email marketing: You will be responsible for managing email campaigns, creating newsletters, and analyzing the effectiveness of email marketing efforts to reach our target audience.
Skills and Expectations:
- Strong communication skills: The ideal candidate should have excellent written and verbal communication skills to create engaging content and interact with our audience effectively.
- Analytical mindset: Proficiency in analyzing data and interpreting results to make informed decisions is essential for this role.
- Creativity: The ability to think creatively and come up with innovative digital marketing strategies is crucial.
- Time management: As this is a part-time position with remote work, the candidate should be able to manage their time efficiently and work independently to meet deadlines.
- Basic understanding of digital marketing tools and platforms: Familiarity with social media, email marketing, and SEO tools is preferred.