Digital Marketing Executive PPC Executive Paid Ads Social Media Ads for Company in Gurgaon, Capital Placement Services

Job Description

Plan, create, optimise, implement and manage Google paid search & social media campaigns for

a variety of clients

Facilitate scaling brand awareness, grow and expand companys social media presence through

various social media channels.

Create actionable plans to both grow and maintain followers through popular social media

platforms such as Facebook, Instagram, Twitter, Pinterest, YouTube and LinkedIn

Create, manage and execute the social media calendar and relevant activity for all platforms.

Understand client goals & implement strategies for campaign structuring, targeting, creatives,

Betas and other facets of paid search & social media marketing

Perform competitive analysis, research new opportunities, and use data to provide strategic

recommendations that support client growth

Collaborate with the content, creative and other related teams to streamline tasks, communicate

effectively and produce high-quality creative graphics, GIFs, and videos that are on-brand and

follow brand style guidelines

Develop a deep understanding of the target audience to define positioning, strategy, and creative

to strengthen the brand presence on social media.

Ensures brand consistency in taglines, social media messages, copy through tone and voice

Achieve higher ROI on Advertising Spend through data driven Ads Optimization (Google SEM/

Facebook Advertising/ Display etc.)

Tracking daily, weekly & monthly KPI's to provide actionable insight into the success factors and

areas for improvement in performance & generate weekly and monthly client reporting for all

major metrics, goals tracking, revenue tracking, and other paid search initiatives.

Keep up to date with latest developments/digital across Social, PPC and Paid Media and monitor

the activity of brand competitors

Monitor and administer Google analytics dashboards, reports, and key reporting tools, and point

out key areas of importance in accordance client goals.

Experience : 2 - 8 Years

No. of Openings : 2

Education : Any Bachelor Degree

Role : Digital Marketing Executive

Industry Type : IT-Hardware & Networking / IT-Software / Software Services

Gender : [ Male / Female ]

Job Country : India

About Capital Placement Services

Capital Placement Services is a Gurgaon based Placement Consultancy that specializes in providing Placement Services, Manpower Recruitment, HR Consultancy, Placement Consultancy and Staffing Solutions. We have our own large computerized database of candidates across the various functional streams. We can do an exact search based on your requirements and come up with candidates who best meet your job description. We have a team of experienced professionals who do all the preliminary screening. We contact and interview candidates regarding their interest and suitability. Only after we are satisfied we send them for an interview to you. If necessary we also do an informal reference check of the candidate who are shortlisted.
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