about growthacad:
growthacad is a leading digital marketing training institute based in pune and nagpur, dedicated to empowering professionals and students with the skills and knowledge needed to excel in the ever-evolving digital landscape. our mission is to bridge the digital skills gap by collaborating with industry experts and mentors to provide and cohort-based digital marketing courses online and offline in pune and nagpur.
job description:
are you a digital marketing enthusiast with a passion for driving growth through innovative strategies? growthacad is seeking a dynamic and results-driven digital marketing specialist to join our team in pune. as a key member of our marketing department, you will play a pivotal role in developing and executing digital marketing campaigns to promote our courses and expand our online presence.
key responsibilities:
1. digital campaign management:
- plan, execute, and optimize digital marketing campaigns across various channels, including social media, email, search, and display advertising.
- create and manage paid advertising campaigns, including google ads and social media ads.
2. content strategy:
- collaborate with the content team to develop engaging and relevant content for digital marketing campaigns.
- ensure content aligns with seo best practices and brand guidelines.
3. seo and sem:
- conduct keyword research and analysis to improve organic search rankings.
- monitor and report on website traffic and search engine performance.
- manage and optimize pay-per-click (ppc) campaigns.
4. analytics and reporting:
- monitor key performance indicators (kpis) and generate reports to measure the effectiveness of digital marketing efforts.
- use data-driven insights to make recommendations for campaign optimization.