Data Scientist

Job Title: Data Scientist

Experience: 7+ Years

Location: USA/Canada (Remote) or Offshore (Remote)

Working Hours: USA EST

Job Description:

We are looking for experienced Data Scientists with proven expertise in building Media Mix

Models (MMM) and Multi-Touch Attribution (MTA) models for a long-term engagement

with Univision. The ideal candidates should have a strong background in AdTech, data

science, and analytics, with the ability to derive actionable insights from large datasets in

the media and OTT domain.

Key Responsibilities:

€¢ Develop advanced MMM (Media Mixed Modeling) and MTA (Multi-touch Attribution)

models to optimize marketing and advertising strategies

€¢ Analyze large volumes of structured and unstructured data to uncover trends,

correlations, and actionable insights

€¢ Build and deploy machine learning models and predictive algorithms to solve complex

business problems

€¢ Gather data from diverse sources, clean and transform it for analysis

€¢ Apply statistical techniques to validate models and ensure accuracy and reliability

€¢ Automate analytical workflows and repetitive tasks using AI tools and scripting languages

€¢ Create compelling visualizations, dashboards, and reports to communicate insights across

teams

€¢ Collaborate with cross-functional teams including AdSales, Data Engineering, and

Analytics

€¢ Stay updated on the latest developments in AI, machine learning, and media analytics

Required Skills & Experience:

€¢ Specific MMM Experience: Bayesian methods, causal inference, incrementality testing

€¢ MTA Expertise: Attribution modeling, customer journey analysis, touchpoint optimization€¢ Tools: Python (scikit-learn, statsmodels), R (prophet, CausalImpact), SQL,

Tableau/PowerBI

€¢ 6+ years of experience in data science, analytics, or machine learning roles

€¢ At least 3 years of experience in AdTech or AdSales systems

€¢ Hands-on experience in developing MMM and MTA models

€¢ Strong understanding of OTT, digital media, and advertising ecosystems

€¢ Proficiency in programming languages like Python, R, or SQL for data manipulation and

modeling

€¢ Experience working with large datasets, data pipelines, and BI/reporting tools

€¢ Familiarity with statistical methods, experiment design, and model evaluation metrics

€¢ Excellent problem-solving, communication, and stakeholder management skil

• Experience

  6 - 10 Years

• No. of Openings

  4

• Education

  Graduate

• Role

  Data Scientist

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Contractor (Night Shift)

• Work Location Type

  Work from Home