• copywriter should write clear and concise copy for ads, marketing copywriting, brand writing, social media copy writing & creative content writing.
• the copy/creative writer should be able to compose longer-form content in clear, concise language thats conversational enough to read out loud.
• also able to develop demand-gen campaigns, blog posts, website copy, banners, emails, social, and sharp, smart headlines that put a fresh twist to our any campaign.
• utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
• follow an editorial calendar, collaborating with other members of the content creation team to ensure timely delivery of materials
• drive consistent messaging across all content
• · proofread all levels of copy including headlines and content
• · build and run an editorial calendar; coordinate with other content crafters to ensure standards
• · optimise all content for seo for better reach
• · closely work with the marketing team, designers and with other teams applicable.
• · identify customers’ needs and gaps in our content and recommend new topics
• · create plagiarism free content
• · measure impact and perform analysis to improve critical metrics.
• · help with localisation of process and content to ensure consistency across regions