 Market Research Support Understanding solar market and competitors positioning & branding in Germany.  Providing Market intelligence reports for Management Team. Identify potential partners such as electrical installers, roofing installers etc. Business Development Identify opportunities and build strategies for business growth and work towards achievement of business targets set for the market Design cost optimization strategy to ensure lower customer acquisition costs Develop higher market penetration across different states of Germany Build a network of partners who further generate references or act as business development partners contributing to company revenues. Onboarding potential partners identified by the Company Sales & Marketing Execute the lead to prospect conversion process for leads given by digital marketing or various other sources Cultivate lead by outbound calling or secondary research on internet Generate meetings for Sales field executives in Germany and keep them occupied. Conduct a Weekly Meeting with the Sales Team to inform the results of the leads generated and know and fill the gaps thereby. Support Sales Field Executive in Germany with documentation, proposal making and other activities as required from time to time. Follow up on leads generated important events and exhibitions across Germany. Branding Communications Briefing brand manager and/or advertising agency & coordinating with them to develop German communications as requested by field teams.  Translate and verify the marketing literature and campaigns Verification and Validation of multilingual collaterals, ads and creatives Maintain the Company’s Xing (LinkedIn equivalent) page, German website and ensure grammatically and linguistically correct information is shared. Create German translation for any marketing content – company creates. Assist as a point of contact for all company related German communications in meetings,