Urgent Requirement For ASO Specialist

We are looking for an ASO Specialist to improve the visibility and performance of our mobile apps in app stores. This is a full-time position based in our Vesu office, requiring 2 to 5 years of relevant experience.

**Key Responsibilities:**

- **App Store Optimization:** Analyze app performance in app stores and implement strategies to enhance rankings and visibility. This includes optimizing keywords, descriptions, and metadata.

- **Market Research:** Conduct extensive research on market trends and competitors to identify opportunities for app promotion and improvement.

- **A/B Testing:** Design and carry out A/B tests on app elements like icons, screenshots, and descriptions to determine what draws more users and drives downloads.

- **Performance Tracking:** Monitor app performance metrics regularly, providing reports on downloads, user engagement, and conversion rates to assess the effectiveness of ASO strategies.

- **Collaboration with Developers:** Work closely with development and marketing teams to align on app updates and promotional campaigns, ensuring our ASO tactics support broader business goals.

**Required Skills and Expectations:**

Candidates should have a solid understanding of ASO principles and techniques, along with experience using various analytics tools. Strong analytical skills are essential for interpreting data and making informed decisions. Creativity is important for developing innovative promotional strategies. Excellent communication and teamwork abilities are required to effectively collaborate with different departments. Familiarity with app store guidelines and trends is also vital for success in this role.

• Experience

  2 - 5 Years

• No. of Openings

  1

• Education

  Graduate

• Role

  ASO Specialist

• Industry Type

  IT-Hardware & Networking

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office

• Face interview location

  318, Prime Shopper, opposite Safal Squre, Vesu, Surat, Gujarat 395007