Senior Brand Manager Graduate Experience Jobs in Gurgaon

Responsibilities:1.Functional Expertise :-Must have experience managing mid to large-sized brands in a fast-paced environmentDeveloped and implemented comprehensive brand strategies that drive business outcomes through consumer-focused solutions.Conducting market research to understand consumer behavior, market trends, and competitive landscape to inform brand strategy.Developing and overseeing the execution of marketing campaigns across various channels, including digital, social media, print, and eventsAbility to think strategically and convert these strategies into actionable operational plans.Manage the product lifecycle from concept to launch, including product positioning, pricing strategy, and promotional activities.Monitor and analyze brand performance metrics, including sales data, market share, and customer feedback.2.Interaction :-Work closely with sales, product development, and customer service teams to ensure a cohesive approach to brand management.Foster strong relationships with internal stakeholders to align brand initiatives with overall business goals.Demonstrate strong stakeholder management skills by building and maintaining relationships with key partners, including marketing agencies, media outlets, and influencers.Develop and implement strategies to enhance customer experience and loyalty with a strong bias for consumer-first thinking3.Problem Solving :-Ability to work with speed and efficiency in an ambiguous environment, identifying and addressing market challenges such as shifts in consumer behavior, competitive pressures, and economic changes.Develop contingency plans and innovative solutions to navigate market uncertainties and capitalize on emerging opportunitiesManage brand-related crises effectively, including negative publicity, product recalls, and other issues that may impact brand reputation.Develop and implement crisis communication plans to mitigate damage and restore brand trust.

We are looking for an experienced and motivated Brand, Marketing Communication & Events Manager to join our dynamic team. The successful candidate will be responsible for designing, coordinating, and executing various marketing initiatives and campaigns to promote the company's brand and products. The ideal candidate is a creative thinker and problem solver, with excellent communication and organizational skills. Should be a great Project Manager and team builder.5 to 8 years of experience. Preferably agency experience. Responsibilities: Develop creative and effective marketing strategies to support the companys overall brand and product objectives. Ideate campaigns and delivers success. Plan and execute marketing campaigns, including digital, print, email, and social media strategies. Create and manage content for all communication channels, both online and offline. Work closely to manage the Intellectual properties of Taggd and Ensure brand consistency and quality assurance. Manage the companys Brand through website, Reports, Events, including content updates, PR and design Manage flagship events and Intellectual properties, from planning to execution. Coordinate with external vendors and suppliers to ensure successful event operations. Develop relationships with industry influencers and media outlets to promote the companys brand. Track marketing initiatives and analyze results to measure success. Create reports and presentations to communicate results

JOB DESCRIPTIONSenior Marketing ManagerThe ideal candidate should possess the prominent skills to develop, implement,track and optimize our digital marketing campaigns across all digital channels.The candidate should also have a strong grasp of current marketing tools andstrategies and be able to lead integrated digital marketing campaigns fromconcept to execution.Responsibilities: Own the marketing and online sales of a particular or multiple marketingchannels for the whole brand.(FB/Insta, Google Adwords, Amazon etc.) Manage/lead team/s to optimize digital assets(written, creative and videocontent) and Ad Content Manage teams to optimize and control ad spend and ROAS in real time. Brainstorm new and creative growth strategies for our platform. Collaborate with internal teams to create landing pages and optimize userexperience. Collaborate with internal teams to create landing pages and optimize userexperience. Collaborate with agencies and other vendor partners Evaluate emerging technologies and provide thought leadership and perspectivefor adoption where requiredQualifications: Proven working experience in managing D2C online sales for brand/s of 2 - 5years. Demonstrable experience leading and managing direct to consumer adcampaigns on Facebook, Instagram, Youtube etc. An analytical bent of mind with a strong affluence and proficiency withnumbers Experience in optimizing landing pages and user funnels Experience in setting up and optimizing Google Adwords campaigns Up-to-date with the latest trends and best practices in online marketing andmeasurementSalary - 12-18 LPAEmployment Full-Time