PPC Engineer Graduate Jobs in Gurgaon

The PPC Engineer is responsible for managing pay-per-click advertising campaigns to drive traffic and generate leads for the organization. Key responsibilities include:1. Developing and implementing PPC strategies to increase ROI and improve campaign performance.2. Analyzing campaign performance and making data-driven decisions to optimize results.3. Conducting keyword research and ad copy creation to improve campaign effectiveness.4. Monitoring and managing budget allocation across multiple campaigns.5. Collaborating with cross-functional teams to align PPC efforts with overall marketing objectives.

Dear Reader We are looking for a passionate ADM for PPC to meta ads campaign management's for lead generation. Real estate experience is preferred. will get opportunity to explore her/his campaign management skills in other industry types too as we have a full operation of core digital marketing too for clients as well. Responsibilities:Campaign Strategy: Develop and implement comprehensive digital marketing campaign strategies that align with the organisation's goals and target audience.Channel Selection: Select and leverage appropriate digital channels, including social media, email marketing, search engine marketing (SEM), content marketing, and display advertising.Content Creation: Oversee the creation of engaging digital content, including ad copy, visuals, videos, and landing pages.Budget Management: Manage campaign budgets effectively, allocating resources for maximum return on investment (ROI).Audience Targeting: Define and segment target audiences based on demographics, behaviour, and preferences.Ad Placement: Manage the placement and scheduling of digital ads to reach the right audience at the right time.SEO and SEM: Optimise campaigns for search engines (SEO) and manage paid advertising campaigns (SEM) to increase online visibility.Analytics and Reporting: Monitor and analyse campaign performance using analytics tools, deriving insights to make data-driven decisions.A/B Testing: Conduct A/B testing and experimentation to refine campaign elements and strategies.Conversion Rate Optimisation: Identify and implement improvements to increase the conversion rate of digital campaignsCompliance: Ensure campaigns adhere to legal and regulatory standards, including data protection and advertising guidelines.Competitor Analysis: Stay informed about industry trends and competitor strategies to maintain a competitive edge.After probation period, Work Form Home opportunity is also available. Immediate joiner are preferred.You Must own a Laptop.